Workforce and Population Overview
A high-level overview of the Grand Rapids MSA and West Michigan workforce and population data
Data Set
Grand Rapids MSA*
West Michigan*
Data Set
Total Population (2023)
Grand Rapids MSA*
1,101,483
West Michigan*
1,650,746
Data Set
Growth Rate (2018-2023)
Grand Rapids MSA*
2.8%
West Michigan*
2.7%
Data Set
Civilian Labor Force (2024)
Grand Rapids MSA*
600,497
West Michigan*
859,460
Data Set
Jobs (2023)
Grand Rapids MSA*
635,473
West Michigan*
820,890
Data Set
Median Household Income (2021) / Avg Earnings per Job (2023)
Grand Rapids MSA*
70,300
West Michigan*
67,100
Data Set
Gross Regional Product ($)
Grand Rapids MSA*
$78.2B
West Michigan*
$100B